Standard Golf’s European Presence
As the industry leader, Standard Golf is known as the go-to provider for high-quality golf accessories at a great price. By partnering with Bladon Logistics in 1991, Standard Golf was the first United States golf accessory company to break into the European market. Standard Golf has been servicing Europe long before the partnership with Bladon. The partnership extended Standard Golf’s reach into Europe by opening up lines of communication with European customer to deliver products within a week to the continent. The opportunity to provide services to the European market was a natural decision.
Founded over 100 years ago, Standard Golf is the world’s oldest producer of accessories, offering products for golf course superintendents, pro shops and driving ranges. Their expansion to Europe was successfully accomplished thanks to their partnership with Bladon Logistics. With experience and expertise in customs brokerage, logistics and distribution, Bladon Logistics helped Standard Golf become the top brand of golf course accessories in Europe. Standard Golf’s products are now sold by over 250 distributors around the world and can be found on every continent that has a golf course.
Just like courses in America, European courses need in-stock and customized golf accessories. Having customized flags, gear, and other accessories allows players to see your brands and distinguish courses from one another. Customization and personalization is increasing among golf courses and players. Standard Golf provides these services at low-costs and high-quality.
This year, Standard Golf was granted the ability to design and manufacture the pin flags for the Solheim Cup (a team event of the best female golfers in the U.S. vs those from Europe). The flags combine the look of both the American and European flags with the Solheim Cup as the centerpiece.
As an international sport, golf is just as beloved in Europe as it is in America. And, it’s increasing in popularity. The sport returned to the Olympics in 2016 following a 112-year absence. Superstars like Jordan Spieth, Rory McIlroy, Hideki Matsuyama and Phil Mickelson are encouraging people of all ages to get into the game. Golf annually generates roughly $70 billion in economic impact in the US. And, according to the LPGA, their girls’ golf program introduced 62,000 young girls to the program in 2016. That’s a huge increase compared to 4,500 in 2010. The sport is expanding at lightning speed.
Standard Golf, with Bladon Logistics, has set the standard in golf accessories in America and in Europe. They are able to provide high-quality products with excellent customer service and straightforward processes. From driving ranges and putting greens to private and public courses, Standard Golf manufactures the highest quality products to help continue to grow and popularize the game.
Contact Standard Golf or your favorite Standard Golf distributor today. To learn more about our products, visit www.standardgolf.com.